You Lost Me at “Hello.”
Your marketing worked. Then your first impression blew it. “You never get a second chance to make a first impression.” While versions of this idea have been around for centuries, it’s most commonly credited to humorist Will Rogers. Whether he was truly the first to say it or not, the reason the phrase has prevailed […]
I Owe a Used Car Salesman an Apology
Well… one used car salesman. If you’ve listened to the latest episode of the Pitch2Purchase Podcast, you may remember me joking about used car salesmen… twice. Apparently, someone else listened too. His name is Brian Hoppe Hoppe. Last Friday evening, Paul and I stopped at Acura of Brookfield dealership ‘just to look.’ We arrived close […]